BELMAR, N.J., Nov. 7, 2024 ~ Playa Bowls, the nation's top superfruit bowl shop, has announced significant growth during the third quarter of 2024. The company has signed 52 franchise commitments and opened 11 new stores, expanding its presence in both established and new markets. This includes locations in Lexington and Pittsburgh.

According to Jayson Tipp, Chief Development Officer at Playa Bowls, the company's success in 2024 has been remarkable. With over 275 stores nationwide and an expected 75 openings this year, Playa Bowls is on track for continued expansion. Tipp also notes that nearly 300 franchise commitments have been made since the start of the year, with 55% of these commitments coming from existing franchisees. This demonstrates their confidence in Playa Bowls' growth potential.

Among the existing franchisees driving Playa Bowls' expansion is Cody Benisch and Robert Wissing. The business partners currently operate five Playa Bowls locations in Denver and have committed to opening five more over the next two years. Their first new location will be in Boulder near the University of Colorado, set to open by the end of this year. This will bring their total store count in Denver to 10, a significant step towards their goal of bringing Playa Bowls to more local communities.

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In addition to existing franchisees expanding their presence, Playa Bowls has also attracted new franchisees looking to bring their brand to new markets. Anshuman Parikh and Brandon Tieu are first-time franchisees who have committed to opening 10 locations across Dallas over the next five years. They were drawn to Playa Bowls' health-focused menu and strong corporate support, seeing Dallas as an ideal market for growth.

Parikh explains that with Playa Bowls experiencing such exciting growth, it was the perfect time for them to join in and help expand the brand. Tieu adds that while healthier menus are gaining popularity, Playa Bowls has perfected their offerings over the past decade. Their açaí bowls stand out from competitors and are beloved by customers, making them eager to contribute to the brand's continued success.

Playa Bowls' strategic growth has also resulted in multi-unit and single unit commitments in various markets across the US. These include Boulder, CO; Dallas, TX; Austin, TX; Queens/Long Island, NY; Nassau and Suffolk Counties, NY; St. Augustine, FL; York, PA; Toms River, NJ; New Braunfels/San Marcos, TX; Lawrence/Overland Park/Leawood, KS; Detroit, MI; Miami/Fort Lauderdale, FL; Cumming, GA; Hanover, NH; Oceanport, NJ; Pleasant View, UT; West Palm Beach/Palm Beach Gardens, FL; and Philadelphia/Scranton PA.

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Since its establishment in 2014, Playa Bowls has become a leader in the national superfruit bowl shop segment. With over 275 shops operating in 23 states nationwide, the brand continues to grow and is seeking qualified and experienced franchise operators who share their passion for Playa Bowls. For more information on franchising opportunities with Playa Bowls, visit franchise.playabowls.com.

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