Michael Bevis, PhD Joins TrueSpace as EVP to Expand the Scale-Ready Standard for Entrepreneurs

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DENVER, Aug. 12, 2025 ~ TrueSpace, the leading platform for certifying second-stage businesses, has announced the addition of Michael Bevis, PhD as their new Executive Vice President of Market Engagement. Bevis, a successful entrepreneur, organizational psychologist, and business coach, will be responsible for expanding the reach of TrueSpace's certification and platform. His main focus will be on building new channel relationships to connect more growth-stage founders with the resources, capital, and support they need to scale.

In his new role at TrueSpace, Bevis will work towards increasing the company's presence in startup and economic development ecosystems. He plans to form partnerships with incubators, accelerators, and other affiliate organizations that cater to founders who have moved beyond the initial startup phase. By integrating TrueSpace into these ecosystems, Bevis hopes to provide structure, capability, and access to aligned resources for sustainable growth.

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Bevis expressed his excitement about joining TrueSpace and working towards their mission. He stated that too often founders are left on their own once the initial excitement of starting a business fades away. He believes that TrueSpace's work is crucial in helping these business builders move from survival mode to scaling their businesses. Bevis is honored to join the team at TrueSpace and looks forward to partnering with organizations that share their vision of providing early-stage companies with a real pathway to sustainable growth.

With over two decades of executive experience in both public and private sectors, Bevis brings a wealth of knowledge to his new role at TrueSpace. He has previously served as an entrepreneurship and innovation leader for the City and County of Denver, launched a successful consumer product brand, and held positions as a dean and chief academic officer. Companies that have utilized his coaching have collectively raised over $500 million in capital, created more than 3,000 jobs, and scaled into multi-billion-dollar valuations.

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Charles Fred, CEO of TrueSpace believes that Bevis' addition comes at a pivotal moment for the company. With an increasing demand for their Scale Ready Standard™, Bevis' experience in guiding founders who have moved beyond the initial startup phase will be invaluable. His leadership will help TrueSpace reach more affiliates, investors, and business builders, extending the impact of their AI-enabled platform and certification model.

The partnership between TrueSpace and Bevis is focused on providing overlooked second-stage businesses with a proven standard and access to capital and key resources that were previously out of reach. For more information on TrueSpace and their mission, visit www.TrueSpace.com. Media inquiries can be directed to the provided contact. A photo of Michael Bevis can also be found at https://mma.prnewswire.com/media/2748584/TrueSp....
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