WESTMINSTER, Colo., July 16, 2024 ~ TraceGains, the leading provider of compliance, quality, and innovation solutions for the food and beverage industry, has announced a strategic partnership with Sustained, a premier platform for sustainable product development. This collaboration will combine Sustained's advanced product and ingredient lifecycle analysis tools with TraceGains' comprehensive solutions suite, providing unparalleled transparency, efficiency, and sustainability.

According to a recent market study, 50% of food and beverage companies are willing to halt production on new products that do not meet Environmental, Social, and Governance (ESG) guidelines. With this partnership, TraceGains and Sustained are setting a new standard for compliance and innovation in the industry. This will help companies avoid disruptions to their product launches and go-to-market strategies.

Sustained's insights and actionable data offer businesses a comprehensive view of the environmental impact of their products and ingredients. This supports efforts to reduce carbon footprints, pollution, water and land use while optimizing resource consumption. It also ensures corporate alignment with global sustainability goals. By integrating with TraceGains Networked Ingredients Marketplace, brands can make informed sourcing decisions early in the product life cycle. This will enhance product formulation, specification development, and supplier performance management.

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Together, TraceGains and Sustained provide an exclusive perspective on item-level climate impact data. This empowers companies to measure the environmental footprint of individual ingredients and products. The collaboration brings climate impact data to the forefront of the R&D process. It facilitates material evaluation, sustainability score comparison, and innovative product development.

Carl Olivier, CEO and Co-Founder of Sustained stated that "TraceGains is renowned for helping customers manage supplier information for critical decision making." He added that "with this partnership we're integrating unmatched environmental intelligence into that proven model." This makes high-resolution lifecycle analysis a natural part of product development.

Gary Iles, SVP of Marketing for TraceGains also commented on the partnership, saying that "the industry demands streamlined sustainability decision-making." He added that "TraceGains has always excelled at consolidating global data into a powerful platform." This partnership with Sustained extends that capability, delivering against industry demands and transforming sustainability into a seamless, everyday practice.

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This announcement follows TraceGains' recent expansion of its networked ecosystem, which set a new benchmark in ESG readiness and compliance. By combining TraceGains' compliant supply chain management with Sustained's environmental impact product development insights, this partnership is poised to transform the global food and beverage industry. The powerful synergy will reduce costs and risks, accelerate time to market, and enhance both efficiency and corporate responsibility. With its AI capabilities, TraceGains is the only global company capable of mapping third-party data across a manufacturer's supply chain. This solidifies its position as the industry's innovation leader.

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