BOULDER, Colo., Sept. 25, 2024 ~ Protect Our Winters (POW) has announced the highly anticipated release of their new film, Purple Mountains - Live Free or Die. This film serves as a sequel to the first installment released in 2020 and follows professional snowboarder and founder of POW, Jeremy Jones, as he returns to his New England roots.

The film aims to bridge the political divide by sparking meaningful discussions about protecting the environment and the importance of voting. As Jeremy travels through the politically "purple" state of New Hampshire, he engages with members of the Outdoor State to gain a better understanding of different perspectives and motivations for taking action on climate change. The goal is to depolarize environmental conversations and unite those who share a love for the outdoors.

Director Josh 'Bones' Murphy, who also directed the first film, shared his excitement about revisiting this project four years later. "Good stories have a way of repeating themselves, but revisiting a film four years later is a new challenge for me as a filmmaker," he said. "In the original, Jeremy and I aimed to visit politically 'purple' mountainous states to understand the divisiveness around climate issues - something we should all agree on. This time, we returned to our roots in New England, and the film's message remains just as relevant."

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Jeremy teams up with outdoor advocate Mardi Fuller in an effort to diversify the Outdoor State and ignite a stronger climate movement. They then head to Dixville Notch, New Hampshire - known for casting the nation's first votes - where they rally rural support for clean energy. Joined by POW Ski Alliance member Torey Lee Brooks and POW Science Alliance member Dr. Elizabeth Burakowski, they travel to Pinkham Notch and attempt to ride an iconic line on Mt. Washington while discussing how rural economies can lead towards a sustainable future.

"Although climate policies may seem complex and their benefits may be hard to grasp, it's important to remember that climate is on the ballot this year and these policies will bring significant advantages to communities," said Jeremy Jones. "We know that in order for democracy to work, everyone needs to vote, no matter what side of the aisle you are on. It's up to us."

Purple Mountains - Live Free or Die showcases powerful stories that play a crucial role in driving cultural change and increasing respect for the natural world. The film also addresses systemic barriers to outdoor access and highlights the unity within the Outdoor State through diverse experiences and a shared love for the environment.

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Donny O'Neill, Content Director at Protect Our Winters, expressed his pride in this project and its team of East Coast collaborators. "With a cohort of East Coasters helping to bring this story to life, Purple Mountains - Live Free or Die represents a special project for the team who worked on it," he said. "Not only does it build on the success of 2020's Purple Mountains, but it reaffirms POW's commitment to quality storytelling in a place defined by close-knit communities, perseverance, and grit - whether it's for work or play. In a state that reflects America's values perfectly, we hope to find common ground in a time when that is becoming increasingly rare."

POW's grant programs and partner support have made projects like Purple Mountains - Live Free or Die possible. Special thanks were given to LAND AND SEA FOR ALL, 11th Hour Racing, and The Alliance for Climate Transition for their support of this film.

To learn more about Protect Our Winters' civic engagement work and watch the full film, visit their website at www.protectourwinters.org. Purple Mountains - Live Free or Die serves as a reminder of the importance of protecting our environment and coming together as a community to make positive change happen.

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